With the emergence of the Connected Car, ADAS, and Self-Driving Cars, OEMs are asking one important question: How do we solve the paradox of a piece of hardware that will exist for 10 years in an industry where the preferred features and technologies of our users evolve every 3 years? According to SimilarWeb, nearly 60% of web traffic is coming from mobile browsers, so the odds are that you are holding the answer in your hand right now.
Most consumers may not realize it yet, but driverless vehicles are coming fast and furious. According to predictions by ABI Research, fully autonomous vehicles will start appearing on roads in about 10 to 15 years, and most OEMs predict they’ll be here even sooner. Of course, any automaker knows this evolution didn’t happen overnight; most automotive and technology companies have been researching these “cars of the future” for decades.
Here’s how automotive OEMs are getting ready for the driverless vehicle: